Ed Selleck
VP Business Development Technology Solutions
ed.selleck@pharmapoint.com

Ed serves as Vice President of Technology Solutions & Business Development for PharmaPoint. With more than 25 years of successful direct sales and sales management experience in the healthcare IT industry, he has worked in diverse settings ranging from start-up organizations and mid-tier private companies, to large corporate enterprises. His extensive experience selling large capital software solutions to complex healthcare organizations supports the vision for and growth trajectory of XchangePoint.

Prior to joining PharmaPoint, Ed most recently served as a sales executive for IBM Watson Health, where he developed a successful pipeline targeted toward a suite of value-based care solutions. Ed has also worked for McKesson as a consultant for a population health-based business unit focused on connected care and analytics.

Ed has been an integral team member for many healthcare IT organizations, leading sales in the hospital, health system and payer markets, as well as driving business development and managing sales targeted at physician clinics.

In addition to a Bachelor of Arts degree in marketing from The University of Alabama at Birmingham, with a concentrated minor in computer science, Ed also has sales-specific training in Holden’s Power Base Selling, Siebel’s Pioneer Selling, and Miller Heiman Strategic Selling methodologies. He also utilizes CounterIntuitive Strategies and the Challenger Sales Model to round out his diversified portfolio of tactics to most effectively reach a target market.